Rooted in Whitehall

The Rooted in Whitehall collection honors the place where the Schmidt family planted its roots, built a life, and created a legacy.

Whitehall, Texas, is more than where our family settled and farmed. It is where generations worked the land, raised their families, lived out their faith, and passed down the values that still connect us today.

This collection celebrates where the Schmidt story began and the roots that continue to hold our family together, no matter how far we may travel.